Quick verdict: AMP vs BEN in 2026

Ameriprise Financial, Inc. (AMP) demonstrates a distinct edge over Franklin Resources, Inc. (BEN) across multiple key performance indicators for 2026. AMP leads as the growth leader with higher revenue growth, stands out as the value leader with a lower P/E ratio and substantial DCF upside, and exhibits superior profitability as the margin leader in net and EBITDA terms. Furthermore, AMP is the analyst favorite with a much higher buy rating consensus and significantly more potential upside according to price targets and discounted cash flow models. This analysis is not investment advice.

AMP vs BEN: key metrics side by side

Full side-by-side comparison of AMP and BEN across valuation, profitability, growth and analyst sentiment. Data updated 2026-04-29.

AMP vs BEN valuation comparison

When evaluating AMP vs BEN valuation metrics, Ameriprise Financial (AMP) appears to offer a more attractive entry point based on earnings, while Franklin Resources (BEN) presents a significantly lower price-to-book ratio. AMP’s P/E ratio stands at 11.39x, considerably lower than BEN’s 18.78x, indicating that investors are paying less for each dollar of AMP’s earnings. This suggests AMP could be undervalued relative to BEN on a price-to-earnings basis, despite its higher stock price. Furthermore, AMP’s market capitalization of $43.11B dwarfs BEN’s $15.34B, reflecting its larger operational scale in the financial services sector.

However, the P/B ratio tells a different story: AMP trades at a P/B of 7.14x, which is substantially higher than BEN’s P/B of 1.26x. This implies that BEN’s assets are valued much more conservatively by the market. Despite this, the discounted cash flow (DCF) analysis projects a compelling upside for AMP at +26.4% to a fair value of $600.61, suggesting significant intrinsic value appreciation potential. BEN, while also showing DCF upside, is projected at a more modest +11.4% to $32.81. Considering both P/E and DCF upside, AMP arguably offers a more compelling valuation for investors seeking growth at a reasonable price, particularly given the strong implied upside from its intrinsic value calculation.

AMP vs BEN growth comparison

In terms of growth, Ameriprise Financial (AMP) exhibits stronger momentum compared to Franklin Resources (BEN) based on their latest reported revenue growth figures. AMP posted a year-over-year revenue growth of +5.2%, outpacing BEN’s +3.5%. This difference, while seemingly small, indicates AMP’s more robust expansion and ability to increase its top line more effectively in the competitive financial services landscape. With a larger revenue base of $18.91B for AMP versus $8.77B for BEN, AMP is demonstrating its capacity to grow from an already substantial foundation.

Looking beyond just revenue, AMP also showcases superior operational efficiency, which can contribute to sustainable growth. Its net margin of 20.18% and EBITDA margin of 27.71% are significantly higher than BEN’s net margin of 8.99% and EBITDA margin of 19.58%. While forward estimates are not provided, these strong current growth and profitability metrics suggest that AMP possesses the internal strength to continue its positive trajectory. For investors prioritizing top-line expansion and efficient scaling, AMP clearly holds the stronger momentum in this AMP vs BEN stock comparison 2026.

AMP vs BEN profitability

Analyzing the profitability of AMP vs BEN reveals a clear advantage for Ameriprise Financial (AMP) in terms of core operational efficiency and net earnings, despite Franklin Resources (BEN) reporting a higher gross margin. AMP boasts a robust net margin of 20.18%, which is more than double BEN’s 8.99%. This indicates that for every dollar of revenue, AMP retains significantly more as profit after all expenses, taxes, and interest are accounted for. Similarly, AMP’s EBITDA margin stands at 27.71%, comfortably surpassing BEN’s 19.58%, underscoring its superior operating profitability before non-cash charges and financing costs.

While both companies have an N/A% for Return on Equity (ROE) in the provided data, Free Cash Flow (FCF) yield provides further insight into their ability to generate cash. AMP leads here with an FCF yield of 6.71%, slightly higher than BEN’s 6.11%. This suggests AMP is more effective at converting its earnings into spendable cash, which can be used for reinvestment, debt reduction, or shareholder returns. It’s noteworthy that BEN holds an edge in gross margin at 73.8% compared to AMP’s 51.65%, meaning BEN starts with a higher profit per dollar of revenue before considering operating expenses. However, AMP’s strong control over subsequent costs ultimately results in superior net and EBITDA margins, indicating it generates more cash and profit from its operations overall.

Analyst ratings: AMP vs BEN

The analyst community shows a strong preference for Ameriprise Financial (AMP) over Franklin Resources (BEN) as of 2026-04-29. For AMP, a significant 50.0% of the 22 analysts covering the stock have issued a “Buy” rating. This strong consensus translates into a positive average price target of $522.8, representing a healthy +10.0% upside from its current price of $475.35. The overall consensus for AMP is a “Buy”, further reinforcing confidence from market professionals.

In contrast, Franklin Resources (BEN) receives a less enthusiastic reception from analysts. Only 22.2% of the 27 analysts covering BEN recommend it as a “Buy”. The consensus for BEN is a more cautious “Hold”, reflecting a divided or neutral sentiment among analysts. More concerning for potential investors, BEN’s average price target is $25, which implies a negative -15.1% downside from its current price of $29.46. This stark difference in analyst sentiment and projected price movement clearly indicates that analysts view AMP as a more favorable investment opportunity with substantial potential appreciation, while BEN faces challenges or limited upside in the near term.

Should I buy AMP or BEN stock in 2026?

Deciding whether you should buy AMP or BEN stock in 2026 depends heavily on your investment objectives, considering their distinct financial profiles. For growth-oriented investors, Ameriprise Financial (AMP) appears to be the more compelling choice. AMP demonstrates superior revenue growth at 5.2% year-over-year compared to BEN’s 3.5%. Furthermore, AMP’s robust net margin of 20.18% and EBITDA margin of 27.71% indicate more efficient operations and stronger earnings potential, which are crucial for sustained growth. Analysts also favor AMP, with a 50.0% buy rating and a positive price target upside of +10.0%, reflecting confidence in its continued performance.

For value investors, the choice between AMP and BEN becomes a nuanced discussion. On one hand, AMP currently trades at a P/E ratio of 11.39x, significantly lower than BEN’s 18.78x, suggesting a more attractive valuation relative to its earnings. Moreover, AMP’s discounted cash flow (DCF) analysis points to a substantial upside of +26.4%, indicating considerable intrinsic value. On the other hand, BEN’s P/B ratio of 1.26x is much lower than AMP’s 7.14x, which might appeal to deep value investors focused on asset-based valuations. However, the higher P/E and negative analyst target for BEN might offset its lower P/B appeal for many value investors looking for immediate upside.

Income-focused investors would find Franklin Resources (BEN) slightly more appealing in terms of dividend yield, although both companies offer relatively low yields. BEN provides a dividend yield of 0.04%, which, while modest, is higher than AMP’s 0.01%. Investors prioritizing steady income streams should note these figures, but might also want to consider the overall financial health and stability of the company. Ultimately, for a blend of growth and value with analyst endorsement, AMP presents a stronger case in this amp vs ben fundamentals and valuation comparison. This is not investment advice; please conduct your own thorough research.

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