vs
CRCT
Updated 2026-05-12
Cohu, Inc. (COHU) vs Cricut, Inc. (CRCT): Stock Comparison 2026
Quick verdict: COHU vs CRCT in 2026
In this comprehensive COHU vs CRCT stock comparison 2026, Cricut, Inc. (CRCT) holds the overall edge with superior profitability, stronger valuation metrics, and a compelling discounted cash flow (DCF) upside. While Cohu, Inc. (COHU) demonstrates stronger revenue growth and is favored by analysts, its negative margins and valuation present challenges. CRCT is the clear leader in margins and value, whereas COHU shows more recent growth momentum and a significantly higher proportion of ‘Buy’ ratings from analysts, though its target price still implies a negative return. Not investment advice.
Best for Value: CRCT
Best for Income: CRCT
COHU vs CRCT: key metrics side by side
Full side-by-side comparison of COHU and CRCT across valuation, profitability, growth and analyst sentiment. Data updated 2026-05-12.
| Metric | COHU | CRCT |
|---|---|---|
| Revenue (TTM) | $452,956,000 | $708,780,000 CRCT wins |
| Revenue growth YoY | 12.7% COHU wins | -0.5% |
| Gross margin | 36.21% | 54.53% CRCT wins |
| Net margin | -11.54% | 10.36% CRCT wins |
| EBITDA margin | 0.15% | 15.39% CRCT wins |
| ROE | N/A% | N/A% |
| FCF yield | 1.66% | 15.0% CRCT wins |
| P/E ratio | -43.39x COHU wins | 12.56x |
| P/B ratio | 3.13x | 2.57x CRCT wins |
| Debt / equity | 0.43x | 0.03x CRCT wins |
| Dividend yield | 0% | 0.19% CRCT wins |
| Buy rating % | 85.7% COHU wins | 0.0% |
| Analyst consensus | Buy | Sell |
| Price target upside | -3.0% COHU wins | -11.0% |
| DCF upside | -87.5% | +145.2% CRCT wins |
| FMP rating | C | A+ |
COHU vs CRCT valuation comparison
When assessing COHU vs CRCT fundamentals and valuation, Cricut, Inc. (CRCT) appears to offer a more compelling case for value investors in 2026. CRCT trades at a positive P/E ratio of 12.56x, indicating it is profitable and its earnings are being valued by the market. Its Price-to-Book (P/B) ratio stands at 2.57x. Critically, CRCT boasts a significant Discounted Cash Flow (DCF) upside of +145.2% from its current price of $4.36 to a fair value of $10.69, suggesting it is substantially undervalued based on its future cash flow projections. This substantial upside highlights a strong potential for capital appreciation if the company achieves its intrinsic value.
In contrast, Cohu, Inc. (COHU) presents a more challenging valuation picture. COHU’s P/E ratio is negative at -43.39x, which indicates the company is currently unprofitable. Its P/B ratio is slightly higher than CRCT’s at 3.13x. Furthermore, Cohu’s DCF analysis suggests a significant downside, with a fair value of just $6.39, representing an alarming -87.5% from its current price of $51.28. This stark difference in DCF upside suggests that, from a valuation perspective, CRCT offers a far more attractive entry point and potential for returns compared to COHU, which analysts believe is overvalued based on its discounted cash flow.
COHU vs CRCT growth comparison
In terms of revenue momentum, Cohu, Inc. (COHU) demonstrates stronger recent growth compared to Cricut, Inc. (CRCT), an important factor for those considering cohu vs crct fundamentals and valuation for growth potential. COHU reported a year-over-year revenue growth of 12.7%, indicating an expansion in its operations and market penetration. While its overall revenue base of $452,956,000 is smaller than CRCT’s, this double-digit growth rate could be appealing to investors prioritizing companies with increasing sales. This growth, however, comes despite the company operating with negative margins, as discussed in the profitability section.
Conversely, Cricut, Inc. (CRCT) experienced a slight decline in its revenue, with a growth rate of -0.5%. Although this is a minimal contraction, it indicates a lack of positive momentum in its top-line performance. CRCT, however, operates on a larger revenue base of $708,780,000. For growth-oriented investors looking at cohu vs crct stock comparison 2026, COHU’s ability to grow revenue at a robust pace might be more attractive, despite its current unprofitability. Future estimates will be crucial to determine if COHU can sustain this growth while improving its margins, or if CRCT can reverse its declining sales trend and leverage its strong profitability for future expansion.
COHU vs CRCT profitability
The profitability comparison between Cohu, Inc. (COHU) and Cricut, Inc. (CRCT) reveals a significant disparity, with CRCT clearly outperforming in generating profits and free cash flow. Cricut, Inc. boasts a healthy net margin of 10.36% and an impressive EBITDA margin of 15.39%. These positive margins indicate efficient operations and a strong ability to convert sales into earnings. Furthermore, CRCT’s Free Cash Flow (FCF) yield stands at a robust 15.0%, suggesting the company is generating substantial cash from its operations, which can be used for reinvestment, debt reduction, or shareholder returns. This strong cash generation positions CRCT favorably for long-term financial health.
In stark contrast, Cohu, Inc. (COHU) struggles with profitability, reflected in its negative net margin of -11.54%. This indicates that the company is currently operating at a loss. While its EBITDA margin is positive, it is a very thin 0.15%, highlighting extremely tight operational profitability before factoring in depreciation, amortization, interest, and taxes. COHU’s FCF yield is also considerably lower at 1.66%, demonstrating much weaker cash generation compared to CRCT. For both companies, the Return on Equity (ROE) is listed as N/A%, preventing a direct comparison on that specific metric. Overall, CRCT’s superior net margin, EBITDA margin, and FCF yield firmly establish it as the more profitable entity in this cohu vs crct stock comparison 2026.
Analyst ratings: COHU vs CRCT
The analyst sentiment for Cohu, Inc. (COHU) and Cricut, Inc. (CRCT) presents a fascinating contrast. COHU, despite its current unprofitability and negative DCF upside, enjoys a strong endorsement from the analyst community. Out of 14 analysts covering COHU, an overwhelming 85.7% have issued a “Buy” rating, resulting in a consensus of “Buy.” The average analyst target price for COHU is $49.75, which, while still representing a -3.0% downside from its current price of $51.28, is less negative than CRCT’s target. This strong conviction might suggest analysts anticipate a significant turnaround or have specific insights into the company’s future prospects not immediately apparent in current financials.
On the other hand, Cricut, Inc. (CRCT) receives a much less favorable outlook from analysts. Of the 4 analysts covering CRCT, 0.0% have a “Buy” rating, leading to a “Sell” consensus. The average target price for CRCT is $3.88, indicating an -11.0% downside from its current price of $4.36. This divergence in analyst opinion between COHU and CRCT is notable, especially considering CRCT’s superior profitability and valuation metrics. It implies that while CRCT might appear undervalued by DCF models, analysts are less optimistic about its near-term performance or potential to reach its intrinsic value. Investors should weigh this analyst sentiment carefully when considering should i buy cohu or crct stock 2026.
Should I buy COHU or CRCT stock in 2026?
Deciding should i buy cohu or crct stock 2026 depends heavily on your investment strategy and risk tolerance. For growth-oriented investors, Cohu, Inc. (COHU) might pique interest due to its robust year-over-year revenue growth of 12.7%. This indicates positive momentum in expanding its top line, even though it currently operates at a loss. If you believe COHU can sustain this growth and eventually transition to profitability, leveraging its strong analyst backing and relatively better price target upside (less negative), it could be an option. However, its negative net margins and significant DCF downside of -87.5% introduce considerable risk for those prioritizing current financial health.
For value investors, Cricut, Inc. (CRCT) presents a more compelling and potentially safer bet. CRCT’s positive P/E ratio of 12.56x and lower P/B ratio of 2.57x, combined with its substantial DCF upside of +145.2%, signal that the stock could be significantly undervalued by the market. Its strong profitability, evidenced by a 10.36% net margin and 15.39% EBITDA margin, along with a high 15.0% FCF yield, suggests a fundamentally sound business that generates cash efficiently. While CRCT has negative revenue growth and a “Sell” consensus from analysts, its intrinsic value and current operational strength could appeal to those seeking undervalued opportunities.
For income-focused investors, neither COHU nor CRCT are primary choices, but CRCT offers a marginal edge. Cohu, Inc. currently offers a 0% dividend yield, meaning it does not return capital to shareholders through dividends. Cricut, Inc., on the other hand, provides a modest 0.19% dividend yield. While this is a small yield, it signifies that CRCT is in a stronger financial position to distribute some of its earnings to shareholders, unlike COHU. Ultimately, the choice between COHU and CRCT in this cohu vs crct stock comparison 2026 will hinge on whether you prioritize growth potential and analyst sentiment (COHU) or strong fundamentals, profitability, and valuation upside (CRCT). This is not investment advice; always conduct your own thorough research.
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FAQ: COHU vs CRCT
Is COHU or CRCT a better stock in 2026?
In 2026, Cricut, Inc. (CRCT) generally presents a stronger financial profile with a positive P/E ratio of 12.56x, robust profitability (10.36% net margin), and a significant DCF upside of +145.2%. Conversely, Cohu, Inc. (COHU) shows strong revenue growth of 12.7% and a high analyst ‘Buy’ rating of 85.7%, but operates at a loss with a negative P/E of -43.39x and a negative DCF outlook of -87.5%. The choice depends on whether you prioritize current profitability and intrinsic value (CRCT) or growth momentum and analyst sentiment despite current losses (COHU). Not investment advice.
Which has more analyst upside — COHU or CRCT?
Based on analyst consensus price targets, COHU’s target of $49.75 implies a -3.0% downside from its current price, while CRCT’s target of $3.88 implies an -11.0% downside. Therefore, COHU has less negative implied downside from analyst targets. As of 2026-05-12. Not a prediction by Alert Invest.
Which is growing faster — COHU or CRCT?
COHU revenue growth: 12.7% YoY. CRCT revenue growth: -0.5% YoY. Cohu, Inc. demonstrates stronger revenue growth momentum.
Which is more profitable — COHU or CRCT?
COHU net margin: -11.54%, EBITDA margin: 0.15%, ROE: N/A%. CRCT net margin: 10.36%, EBITDA margin: 15.39%, ROE: N/A%. Cricut, Inc. is significantly more profitable across key metrics.
Do COHU or CRCT pay dividends?
COHU dividend yield: 0%. CRCT dividend yield: 0.19%. Only Cricut, Inc. (CRCT) currently pays a dividend, albeit a small one.
For informational purposes only. Not investment advice. Data: Financial Modeling Prep & SEC EDGAR. Always do your own research.
